Ferrari refuses to stretch a point...

The creator and owner of that limo is a member on this board.

http://www.ferrarichat.com/forum/member.php?u=45471

 

Like you said, I wonder what the limit is for changes on a car before you run into legal action like this.

 

I had never heard of this car before now, and, frankly, I don't think he could have paid for better marketing even if he does get into some legal fees.

 

You would think if it it titled as a ferrari then the case is over. Also I would think that I could put a ferrari emblem that I bought from ferrari any place I please whether it's a garage wall, a portapotty or my ferrari. This is just silly IMO.

 

Ferrari should think hard about these 3 questions

a) Is it possible to spend their free time on focusing more on cars ?
b) They whore out their name on everything, and yet they become anal of a car that was originally made by them ?
c) So this guy that made one car was prosecuted, and yet tuners like novitec, edo, hammann and the likes are free to use the Ferrari script ?

 

Hello and OMG, I thought United States was a happy to see you in court state of mind, now its Italy catching up. Ferrari needs to get a hold of there emotions on this. Thanks Norm

 

If he has done this conversion for his own personal use, than Ferrari should stfu and take their suit with them. However, if he has done this for a commercial venture and plans to advertise it as a Ferrari Limo for Hire, than Ferrari sure does have a leg to stand on.

 

Im not sure how, does Ferrari build Limos now. Im sure it could be argued both ways, its a shame that Ferrari will have more legal funds to pursue. Plus what court will it be in Domestic or overseas. Thanks Norm

 

As long as you don't sell the porta-potty as a Ferrari product, I think you're right.

Is there a precedent for Lincoln, Cadillac and those Hummer limos? I'm sure those are done by third-party shops.

 

I think Ferrari is pissed that the company is emphazing on the fact that the limo is a Ferrari which is the main selling point.

 

I've seen plenty of tacky gold wheels and wings etc on Ferraris much worse than that.

Why pick on this guy?

 

Just showin' who's bigger.
To paraphrase an old saying: It's a Bully thing; you wouldn't understand.

Apparently I'm not the only one to see the irony in how ferrari itself whores its name out, while now condoning ethically-challenged business practices with its dealers on The List Issue.
Yeah, ya better not look too close in that mirror, Princess Luca.

 

This case smells like a loser IMO. I remember there was a case somewhere a few years ago where FedEx went after some guy who was selling home made "FedEx furniture" which he had made out of cardboard FedEx packages Can't remember how that one turned out though.

Edit: Here's a link to a story about the FedEx furniture guy, looks like FedEx backed down after the guy got pro bono legal repreesntation from Stanford Law School Seems to me that Ferrari has an even weaker case then FedEx did, so if I was the Ferrari limo guy I'd be contacting the attorney from Stanford to see if they'll help him too.

http://www.wired.com/culture/lifestyle/news/2005/08/68492

 

Yes folks, this is the key distinction. It matters whether the car is being used for commercial gain or promotional purposes. Ferrari, like many other companies, has trademarked / copyrighted their name and their logos (even the model names --- "Modena", "Maranello", "Enzo", "Scaglietti", etc.). As such, one may not use these without permission / license from Ferrari, S.P.A. This is basic IP law, and gives Ferrari an open and shut case...

To some extent, we should all be grateful that they have done so. Otherwise, the stores and streets would be filled with knock-off crap sporting the Prancing Horse. This would only serve to reduce the cache of the name, and undermine two of the most important aspects that make a Ferrari "a Ferrari" ---- uniqueness and dignity.

 

Ferrari is really starting to piss me off.

 

Most of them pay a licence fee to the OEM. Others only build on spec, the client "buys" the Caddy,Lincoln,etc. and the converter does the work to the client owned vehicle. Other times the big three just don't care.

 

I am sure that Ferrari does not mind what this particular chap/bloke (as an American, I don't know what the proper Brit term for a wanker would be here ) did, they might be impressed with the engineering, but they file these suits to avoid other cases popping up that they would care about and leaving a precedence behind.

 

What the Ferrari is going on nowadays?

Ferrari Cologne
Ferrari Face wash
Ferrari Speakers
Ferrari Shoes
Ferrari watch

But a modified Ferrari? Nope can't have it.

Oh Enzo, how we miss thee.

 

Yeah, unfortunately if it is your legal property, you may pimp it however you choose...

Ferrari cologne, huh...??? Does it smell like gasoline, exhaust, and hot motor oil?

 

http://www.fragrancex.com/products/_cid_cologne-am-lid_F-am-pid_60805M__products.html

Ferrari Passion Cologne by Ferrari, It starts with green galbanum notes and a mix of sicilian lemon and florida grapefruit. Then a mediterranean blend of cypress, lavender, and thyme combined with spicy cardamom and juniper berries warmed with unrefined cedar, patchouli, woods, tobacco, musk, and leather.

Sounds like you'll smell like a bunch of different stuff

 

Well thought-out, and well-written. Good job, Finnerty.

As for "whoring out" the Ferrari name, they are developing licensing revenue streams that, in theory, improve the profitability of the company. These profits could increase research and development spending, product quality and performance, or even shareholder returns. Sounds like good business to me.

 

Riiiiight. Because when I think Ferrari, lavender and juniper berries IMMEDIATELY spring to mind.

 

Sheeeesh.... My nose isn't smart enough for all that...!