If you were a team boss would you hire Niki Lauda? | FerrariChat

If you were a team boss would you hire Niki Lauda?

Discussion in 'F1' started by TeamF1Jr, Jun 24, 2017.

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  1. TeamF1Jr

    TeamF1Jr Formula 3

    Nov 8, 2003
    2,398
    What is Niki's value in modern day Formula 1? I've listened to him many times in interviews both at Ferrari and at Mercedes and never felt he said anything groundbreaking and yet his voice seems to hold a lot of weight at these massive companies. I get being an ex-F1 champ provides some value in the mental aspect of the sport, but is he worth the power he has? Do you think he just shows up for the races or does it extend beyond where you'll see him at Brackley 8am to 5p Monday thru Friday? I'd guess he just shows up for races and makes a phone call here and there in between races. I wonder some times if the modern F1 driver goes through the motions with Niki, you know, in one ear out the other.
     
  2. TheMayor

    TheMayor Ten Time F1 World Champ
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    Feb 11, 2008
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    Yes.

    /END
     
  3. Luxb1

    Luxb1 Karting
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    He is just a walking billboard. He bring no managerial value to the table. He should stick to running airlines. Oh wait. Or flying airplanes. Oh wait. No, he should stick to driving in the rain. Oh wait again. :)
     
  4. DeSoto

    DeSoto F1 Veteran

    Nov 26, 2003
    7,792
    He's been there for a long time so knows everybody and he's a ruthless bastard and a liar: he's a political weapon of mass destruction, something quite useful for a team trying to get a strong political position like Mercedes was some years ago.

    Probably now he's only useful for them as a headline generator and his managerial record in F1 is not that good.
     
  5. crinoid

    crinoid F1 Veteran
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    Apr 2, 2005
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    LaCrinoid
    Hell yes. Silly question.
     
  6. william

    william Two Time F1 World Champ
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    Jun 3, 2006
    27,641
    Niki Lauda is the chairman of the team, not the managing director.

    The 2 roles are quite different.

    The chairman job is to oversee the team on behalf of its owners, set up the policies , audit the accounts and control the budget. A chairman does work hands on in the field on a day to day basis, and he doesn't need to be present during operations (races), although he must obtain a good report of them.

    The fact is that Niki gets involved in areas that are not strictly within his remit , like PR, interviews, comments, that are really Toto Wolff's domain.
     
  7. P.Singhof

    P.Singhof F1 Rookie

    Apr 19, 2006
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    I think I have heard that Lauda does work more with the drivers than others in the team. As far as I remember he visited both Lewis and Nico in their holidays when they were in a bad "phase" to talk them up again....
     
  8. PSk

    PSk F1 World Champ

    Nov 20, 2002
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    Pete
    +1

    Lauda is a workaholic and knows what it is all about.
    Pete
     
  9. Mitch Alsup

    Mitch Alsup F1 Veteran

    Nov 4, 2003
    9,724
    Lauda, like Schumacher, lifted Ferrari from mid-field to first place by working hard himself, and causing the team to move forward in the right directions.

    Ferrari dumped Lauda, like Schumacher, a bit too early.
     
  10. tifosi12

    tifosi12 Four Time F1 World Champ
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    Nikki is the best ever
     
  11. Indyjones

    Indyjones Karting

    Jan 28, 2009
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    Lauda probably knows the F1 circus better than most others....I'm sure he has a huge positive influence on Mercedes, but as he sometimes has mentioned, his heart still beats for Ferrari ;)
     
  12. SPEEDCORE

    SPEEDCORE Four Time F1 World Champ

    Jul 11, 2005
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    Toe Knee
    The more ex-F1 drivers the better :eek:
     
  13. TurboFreak650

    TurboFreak650 Formula 3

    Jul 10, 2004
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    Yes, I think Lada would be an asset. I have at least one of his books, and anyone who has observed him knows he is very astute and ruthless.
     
  14. ross

    ross Three Time F1 World Champ
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    Mar 25, 2002
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    from here you have no vantage point to judge lauda's worth to the team.
    i am sure he contributes worthwhile things, or he would nt be there.
     
  15. ago car nut

    ago car nut F1 Veteran
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    Two books by Lauda: (The Art and Science of GP driving) and (A Turbo Age) PM me and pay shipping they could be yours.

    Dave
     
  16. syata

    syata Formula Junior

    Feb 23, 2017
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    Dave,
    Pm sent.
    Thanks
     
  17. Flavio_C

    Flavio_C Formula 3
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    Well, isn't that pretty much in most of the business world too? The guy is old, experienced, had some success in the past, but nowadays just opens her mouth here and there. Aren't most of the CEOs & Charimans like that? :-D
     
  18. spirot

    spirot F1 World Champ

    Dec 12, 2005
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    Tom Spiro
    Niki Lauda not only provides value but also knows the politics and right people in F-1 and sponsors.

    As a driver today his value is probably much less, but as a tactician, and political manager, he would be without peer. Lauda's day to day impact will be less now that Bernie is not in charge, but the major value is that he and Bernie have a long working history together, and that Bernie could work with Lauda they are both of the same character.

    Lauda, knows what a major business wants from its investment in F-1, from a totalitarian manager like Enzo & Ron Dennis, to major sponsors like Marlboro, Parmalat, banking etc... he's dealt with them all, and can translate that into value & consequently earn more for the team.

    Those of you who have never seen Lauda in his prime simply cant understand the impact the guy had in F-1. from Hauling Ferrari out of a terrible slump, to retiring as one of the elder statesman of F-1 ... to coming back and becoming World Champion again... not to mention all the physical issues from his accident...

    In My opinion Niki Lauda and Jackie Stewart ( Stewart perhaps the best ) are two of the same types... they have been more successful out of the cockpit than in.... and when they were in the car.. they dominated their peers.... to our younger members - this is a case where you need to stay quiet and learn from what he says... same goes for Stewart... these guys have been there done that ... much much more than Hamiltion and Vettel will ever do.
     
  19. TifosiUSA

    TifosiUSA F1 Veteran

    Nov 18, 2007
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    He has little value. A couple races ago he was saying how the WDC race was over unless Vettel DNF'd which was just mind blowingly stupid.
     
  20. Whisky

    Whisky Three Time F1 World Champ
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    So... he's a slightly younger version of Bernie?

    Best ever what?

    Yeah, all of SPORTS, not just motorsports, is like that - have lots of hangers' on.

    But it's a totally different world today as opposed to 35-40-45 years ago.
    The corporate people are different, the money is different, the expectations are different.
    Sure, they can form an opinion on something based on their experiences, but a lot, if not
    most of those experiences no longer apply. I seriously doubt anyone Lauda (or JYS) dealt
    with when they were driving is still involved in the sport.
    Years' ago corporations needed F1, today that isn't the case.

    PS - you said Lauda and Stewart were more successful out of the cockpit as opposed to
    when they sat in the cockpit, argue or not, how many super-successful LIKEABLE drivers lived to
    work outside the cockpit? I bet we can count them on one had: Andretti, Fittipaldi....??
     
  21. P.Singhof

    P.Singhof F1 Rookie

    Apr 19, 2006
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    Peter Singhof
    Interesting point. I think the position of Lauda and other ex-F1 drivers was far higher in the years of Bernie running the show as they knew each others for ages and had some respect for each other. They were taking on eye-level with each other.

    Now that the leadership in F1 changes also the face of F1 will change and maybe in future we see more "managers with financial background" dealing with each other rather than people coming from the sport itself....
     
  22. mcimino

    mcimino Formula 3

    Oct 5, 2007
    2,275
    Long Island, NY
    Out of curiosity, how long have you followed F1? Do you think anyone in the music business would be interested in people like Eric Clapton or Paul McCartney contributing to their project, or are they considered has-beens too? Just wondering.
     
  23. TeamF1Jr

    TeamF1Jr Formula 3

    Nov 8, 2003
    2,398
    #23 TeamF1Jr, Jun 27, 2017
    Last edited: Jun 27, 2017
    To answer your question, I'd guess 86 or 87. I understand the music analogy, I can see perhaps a guy like Clapton influencing musicians in perhaps guitar phrasing. But like most legends, they have their runs and don't produce Billboard charting hits any longer. On to F1, from most of the posts to my questions, the conclusion is essentially Niki is a guy who knows a lot of people, but will add nothing to the technical side which probably is 90% of F1 and likely very little on the driver side which accounts for maybe 10% (give a driver the best car and he'll more than likely win) so was Niki a huge part of the Schumacher years at Ferrari or was he a huge part of Lewis winning titles at Mercedes. I think these guys, given the cars they had, would have won whether Niki was there or not. If you have specific examples of how Niki was chiefly responsible for winning Michael or Lewis titles I'd like to hear them. That's my point, there is a vague reasoning why Niki is crucial, I know he knows people and maybe that works in F1's politics, but I would like to see a list of specifics on what he's done in his role that were difference makers in winning Michaels and Lewis/Nico's championships. Now if I posed the question, would you hire Ross Brawn, to me that's a no doubt question.
     
  24. william

    william Two Time F1 World Champ
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    Jun 3, 2006
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    No, a CEO is supposed to run the company on a day-to-day basis and control the operations.

    A chairman doesn't work hands on, but oversees the CEO.

    That's the way it works in most companies.
     

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