The resemblance is remarkable :eek::D:p
From what I can see the carbon is a standard feature in F8 which to me is a good thing. I suspect there would be further carbon options, but not less. I'm not in Geneva - the pic I took was from an SP1 Monza (very special car) I was given the opportunity to trawl over last night here. Was interesting to see how some of the interior design features have migrated from that car onto F8. The new wheel feels more ergonomic in operation as are the vents in the way they can be adjusted. I like.
The Ferrari marketing model has worked beautifully due to the fact that there was virtually no competition until the emergence of McLaren and the resurrected Lamborghini. The last decade has seen a change in the super car buying paradigm. Ferrari has become complacent due to the historical fact that they could sell more cars than they could produce. New buyers were forbidden entry to club which resulted in an expansion of the exotic car buying pool with customers with money and no where to spend it. McLaren with its many new models and Lamborghini with the introduction of the Huracan and Aventador were now producing super cars that not only could compete with Ferrari but even arguably surpass them in style and driving dynamics. And these buyers could walk into a McLaren and Lamborghini dealer without any previous buying history, put down a deposit and have the car of their choice delivered within a year or less. No game playing, no demands to purchase an undesirable model to have the privilege of spending the price equivalent of a middle class home to buy the model actually desired and without being required to wait up to 24-36 months for their purchase to be delivered. The publically traded Ferrari, with the changing emphasis to manufacture and sell thousands more cars annually, will soon come to the realization that the alienation caused by their previously successful marketing practices may now not produce the desired results in a rapidly changing exotic car world. Resting on ones laurels, with little in the way of exciting new innovation, will not cut it any longer.Ferrari, like Apple, needs to be more aggressively innovative and must broaden its customer base to entice more potential super car buyers. Welcome those new to the brand with open arms. Allow them to experience what makes Ferrari special. Exclusivity may be appealing to some but for many it is nothing more than elitism that ultimately will not serve Ferrari or potential buyers.
not sure ! it is enough to see the interest aroused by a Birkin bag or a Patek Philippe Nautilus to understand that elitism is a guarantee of success in this society where social success has its own rules limiting access to a prestigious brand only create a need where everything is only desired far from the necessities of everyday life
Cool mate. Looking at the 2 cars the Blue one doesn't have the carbon in the interior but the plaque list is really big. For that reason I suspect that all the other carbon bits are extras. I know im one of a few that doesn't like the carbon but that's how it is. Ild be maybe interested at the end of the run if it is 4 years to spec like my 488 GTB all leather no carbon.
wow well said & seems like Ferrari themselves agree with you as look at how many new models are supposedly coming... True that you need exclusivity especially in this echelon of car buyers who are affluent and discerning, everyone wants what they can't have. That being said the nautilus and birkin design hasn't fundamentally changed & that's why they command the premiums/demand they do (not talking about the nautilus movement) Those are timeless designs that have staying power because the Nautilus you bought in 2009 is worth more and not less (and looks the same as the nautilus today which has a 10 year+ waitlist), and the birkin you bought in 2009 looks the exact same as the birkin you'll buy in 2019... So you still feel that prestige from your "old" nautilus or birkin. Cars can't do that due to regulatory/laws/external pressure etc... always evolving and changing so it's much more dynamic
Ha, since you mentioned those two brands, I can opine that exclusivity does not automatically equal to elitism, and expensiveness of the product does not imply either. It's about the brand image and how the customers are treated. For this Ferrari is also going to learn - when people who previously are Ferrari loyalist are buying HP and 720s left and right.
Ferrari’s Brand image is strong ! Porsche also McLaren not really 720S is just as interesting as it is a rather consumer product difficult to say if this brand will last in time
Bags and watches serve a very limited purpose- holding stuff and keeping time. Cheap and extravagantly expensive ones complete the task with virtually equal aplomb. Consequently the sole purpose of purchasing the latter is prestige and exhibiting to the world a clear symbol of wealth and success. Super cars must accomplish a multiplicity of complex and diverse functions. Simply being symbols of social status is no longer sufficient. Competition among exotic auto manufacturers has heated to a fierce degree. These cars must be works of rolling art in addition to being spectacular driving machines. Those whose sole purpose in purchasing these vehicles is to flaunt their riches, are thankfully, now in the minority, which results in more accomplished, stellar super cars that are in a constant state of improvement.
I agree however, the Ferrari brand image is the highest in the automotive world it is not eternal it is maintained but McLaren is very far from this renown
4 years for the F8? Maybe Ferrari are expecting a big demand for the 'poor' mans Pista. There will likely be a big jump in price (double?) between the F8 and the new V8 Hybrid TT to be announced in May. With the V6 Hybrid TT somewhere in between. They plan to crank out the F8 in big numbers,so the pricing will be competitive, 3% over the 488.
Didn't Ferrari brand just get the most powerful ranking this year beating google and coca cola and disney? But just FYI, I actually think McL future is not as dim as you think, given the degree of improvement in each car since the MP4 just few years ago.
It is always referred the F8 is nearly the Pista engine ? Any real facts yet ? Is it the same engine 100% or not. The F8 get the latest side slip 6.1 Same radiators and angle as the Pista. Same intercoolers ? Air intake position is the same , just a grill like on the challenge cars. But im looking at other technical things also. If the intercooler entry on the Pista was a better design why change it on the F8. I like the aluminium bonnet as opposed to the carbon on the Pista. But again its smaller. Is it all it was needed to be to be effective.. Is it just marketing ? To be different to the Pista
Wow I don't like that bulb air vent on the left of the pic. Time to end the 458/488 design and move on. Nice evolution on the Tributo but not nearly enough change. But I get it from a business point of view - they are going to leverage the investment in this line and milk it as long as they can. Best part is I don't have new car envy. My 458 is still the best looking and sounding!
Agree with what you said. But, to me, interiors are a letdown. Let me explain you why. They are a light restyling of 488’s which were a restyling of 458’s. In the car business 10 years with the same interiors is too much for me. This does not mean I do not like F8 but having owned a 458 and owning a 488 I would have expect a real change of the interiors. A great steering wheel and new vents are not enough for me.
This is like going to a model home for sale with every upgrade imaginable but when you buy your house, no upgrades! That FFemust have $160-200k in upgrades!
