Your thoughts?
People will..there is zero doubt about it. Ferrari is a luxury brand. Same as Rolex or LV. People only buy it because they can. It's a projection of wealth.
Hard to answer in the abstract. Yes, if the car is classically beautiful and racing-derived. It’s up to Ferrari to define the segment, although Porsche seems to be hard at work on it. Sent from my iPhone using FerrariChat.com mobile app
For sure people will buy them, as stated Ferrari has been projecting/defining itself as a luxury lifestyle brand. Maybe they've even been early to the electric party in a way; they've been marketing themselves in that direction for years now, perhaps in anticipation of what will Ferrari be when, of necessity, they can no longer be "a great engine, with the rest of the car thrown in for free". Would I buy one? Can't imagine I ever would, even if I had the money. "Luxury lifestyle" is not what drew me to Ferrari, I don't care about that. Actually it's annoying at times that a lot of people perceive the brand as such.
A lot of votes for neither hybrid and electric. Some commented that people will still buy Ferrari EVs cos it's seen as a luxury brand. I agree, but if they're losing you as a customer, are they regaining just as many buyers as they're losing them?
Yes please, slow down with the digital interiors and haptic touch feedback... I can much easier adapt and get excited about EV power, but the video game interiors really havent appealed to me (in the continued direction they are going) In many rental cars i get around the country, usually mid size cars even.. so much of the technology seems like Solutions to problems than never existed. This is an ageless interior.... Image Unavailable, Please Login
Of course they are. What has changed from any other time in history when a disruptive technology has shaken up the percieved norms? Nothing.. they will sell every one they build. Carburetors have been extinct for 40 years... The third pedal has been gone in Ferrari for what 13 years now.. Porsche has been making SUVs and sedans for 20 years Im sure we could go on... but what a bunch of enthusiasts and purists (none of whom necessarily even agree on what is 'pure') are going to really dictate that the past is better or how it should be portrayed into the future.
another, great layout, especially for track events, easy to quickly glance at all the gauges... Image Unavailable, Please Login
I'm not against advancement. Sure I prefer the stuff of my generation, 355-458, but I also enjoy modern stuff. The catch is, whether Ferrari can differentiate itself from the driving experience of other cars. The first thing that captivated me was the combination of looks and sound, supported by it's racing heritage. It was moving art. When I tried to talk myself out of buying a Ferrari to be more pragmatic. I drove some Porsche's and Vette's, but neither could replicate driving experience, and how visceral the Ferrari is to drive. It's an intoxicating event to drive one. I hope I'm proven wrong, but I just don't see how you do that, how you differentiate yourself and justify paying multiples over the competition, against other EV's that can match acceleration stats. Additionally, there are luxury options galore, and it's easier to compete on the luxury front, so I don't think Ferrari can compete just on being a "luxury" brand.
Great points here. Just want to remind folks in 10 years, you still have half of Ferrari having ICE. the plan is 40% ICE, 40% Hybrid, 10% electric. so again I ask the OP, @Behave where is the 5th option in your poll of “all of the above?” when I got to high end restaurant, there are meat options, there are vegetarian options, and the one step further, vegan. Don’t like the latter? don’t order it. Angry half of Ferrari has electrification?, or the chutzpah for a restaurant to offer vegetarian options? Don’t let the door hit you in the way out. Good riddance. I’m not about to say osteria francescana is “dead” cuz they have vegan dishes. Nor will I say they will lose their 3 Michelin stars. In fact, they haven’t.
Just for full transparency - If this thread/poll would have come out 4 weeks ago I would have voted and emphatic NO! Then I drove a 296 -
Exactly. Too many people saying “no” based on zero experience. I’m into air-cooled Porsches for all sounds, smells and classic racer feel. But I wouldn’t kick a GT3 out of the garage. I’ve yet to drive a 296, but a fully electric Ferrari with compact proportions, a classic interior and distinctive styling would be really tempting. Major service ~ $0? Sign me up. Sent from my iPad using FerrariChat.com mobile app
Agree. The Roma is IMHO a great design, but the iPad-style interior will look dated before the second set of tires. I posted another thread about how high end manufacturers should offer a classic gauge package that deletes the tech rubbish like nav. Sent from my iPad using FerrariChat.com mobile app
Even my 2006 e46 M3 which came stock with Nav looks dated and out of place, not to mention functionality useless. Back then (late 90s-mid 00s) the tech was moving even faster than now, companies were just putting something in everything, but I prefer the look of my previous e46 330 with the standard BMW radio and Hvac layout. My MB w140 CL500 had no screens or even an OBC and looks like period correct without distractions
No experience required to say no to driving an appliance (BEV), and no to driving about in anything with an overly complicated drivetrain(PHEV) with a battery pack that could self-immolate in a rather nasty fashion, emitting poisonous gases and an unquenchable flame (maybe it will, maybe it will not, but, that possibility simply does not exist without such a battery pack). Not to mention that a Ferrari BEV will have nothing special about it at all, finally a Ferrari where everything is outsourced including the drivetrain, no thanks. In a modern Ferrari about the only thing not outsourced is the engine, take that away, you have the same thing you could get anywhere else, nothing special about that at all...and certainly not worth the premium cost...at least from the perspective of an enthusiast.
As long as there are those that remember what was, there will always be those, that are unable to accept what can be. They will resist.
Actually, it will be very different "in the future", such BEV appliances will be nothing special, a dime-a-dozen, nothing special, quite likely no enthusiasts will exist at all...so, nothing to 'resist' since BEVs are not comparable 1:1 to the thrill and uniqueness of a manufacturer's contributions vis-a-vis Ferrari V12, etc... Not to mention that future cars (including many now) will be forced by regulation to be devices easily controlled by the manufacturer and others (such as gov't, criminals, etc) removing any notation of personal freedom. There simply will not be any interest in "exotics" since there will be no such thing, when every car has 2000hp, who cares the badge? Not many if any will care and especially at a large premium cost. Another problem is Ferrari and all others are migrating the product offerings to a homogeneous pool of common offerings with only a badge to differentiate. All regular manufacturers are already "migrating" most of their model offerings (be they car/truck/SUV) to the highest/premium cost offerings as each realize the future resource bottlenecks are here and will remain indefinitely so they need to stay in business with fewer offerings. Example, you can only make so many battery packs, unlike ICE drivetrains, so, those limited resources (i.e. battery packs) are being allocated to vehicles with the highest return per sale. So, in that 10-year future, most BEVs will be very expensive offerings, in limited supply (certainly no where near to the current 32+ million production 'run rate' between the US and EU, more like 5-10m, so, that's going to be a strange future where pre-owned market will be even more out of control than it is now...for all consumer categories)
I'm super excited to see what Ferrari can do with a full electric car. The hybrids are all pretty awesome already, although I think thats a bit of a stop gap solution. The ridiculous amount of instantaneous torque that you can get from a EV makes them so much fun to drive. In addition the simplicity of the EV powertrain leaves a ton more flexibility in the packaging and layout of the cars. EV technology is still in its infancy and I'm excited to see what sort of innovations there will be, where as internal combustion is so mature that the innovations that are happening now are getting ridiculously complicated. The comments by the CEO about noise are interesting. Tesla's Plaid makes some cool noises at full bore, but it is pretty quiet. Ferrari is already 'enhancing' the sound of their engines with 'sound generators'.