As we’ve all discussed before, there’s nothing necessarily wrong with profitability. Lack of it certainly leads to bad cars, that much we have all seen before. The W1 launched at the same time as the customer viewing for F250. It has more power. To get the V12 to the same ballpark as either of these, with enough room for the required battery and electric motor to give enough power, would be quite difficult in my view. Not impossible but starting to bring too many compromises. To bring a new hypercar with similar or a little more power than LaFerrari would be pointless and not in keeping with the history of the model line. They stated they chose between the two powertrains (V12 and V6 turbo) and chose the latter because it reflected their current race engines and the fact they could maximise the tech and deliver the best power/drivability/suitability. It seems like a fair answer to me. Some will never agree and I don’t say Ferrari are certainly right but I think they are right. The V6 suits this product and what they have done with it. As you previously said, the output is remarkable. Output per litre is astounding. Which also means output for the space the ICE takes up is astounding. When the XJ220 was launched with a V6 instead of the promised V12, it was a disappointment. The world has changed though. All the key formula use a V6 turbo. There are other elements to modern powertrains and now technology has moved on to such an incredible degree, choosing a V6 has become a much more moot point in my view. It should be judged in the context of everything else it has allowed this car to be. At the presentation, it didn’t really cross my mind to think “do I think it’s ok for it to be a V6?” I found myself judging it on its overall tech, performance, concept and beauty (outside and in).
Sounds promising, Laferrari steering wheel is very nice to begin with. Does the car have an antennae on the engine cover like some of the test mules ?
They almost had a chance with the p1 but they decided to put that **** sounding r390 derived v8 in it. Now they are put that ****ing engine again and it still sounds neutered. Look I am very much against a v6 for the F80 but turbo flat plane v8s are much worse in terms of sound. I mean if you hear that r390 v8 from those mclarens, jesko and temerario; they all sound ****. An audi rs3 with an inline 5 or the bmw b58 sound infinitely better than these v8 fart cans
Part of it is their marketing is bad. IMO their marketing is focused on selling a car with a lot of performance. And performance is ephemeral. So they are just focused on selling performance. And still trying to get a handle on design. They hired Leiters from Ferrari, which is great if you want to build performance cars. But this is an engineer building cars. Not a wizard who knows how to play 3D chess and destroy market competition. You can’t win just on 0-60 and 1/4 mile performance. Or even if McLaren add some design. They overlook the importance of buying into a community of winning. It doesn’t make a difference who won how many F1 titles in the last 20 years. Or who is now. If you don’t feel like you can be part of a group of winners, then the brand deflates easily without continuous corporate brand money injections. Ferrari has customers who are willing to pay up and reinforce, spread, and defend the brand on their own. Plus building great cars. The customers brand reinforcement is an amazing differentiator that other brands customers bristle at and complain about. On top of that, there is also now brand reinforcement in the new consumer goods area which adds profitability and potentially even more brand reinforcement. This is why I earlier said that the launch is important to the employees. They are not assembly line robots. They are part of a mission. Or they don’t stay. I have been involved in the founding or investing of ~40 companies in my career. From my experience, the DNA of a company is set by the founders and really does not change, even many years later. The DNA sets the clock speed, tone, hiring criteria, and personality type of the VPs and all of the people they hire, etc ad infinitum. Which leads to more great products. This is why McLaren will never be Ferrari.
You know enough about these cars to be aware that these two cars are apples and oranges. I’m curious why you compare them as if they’re remotely the same…?
How ever you pronounce it, sounds awfull, and you can't change that fact no matter how much you try.( knowing you, I am sure you will . And a name should have a meaning. But won't be surprised if they used the first 2 names in the future.
I do agree with Lukeylikey: the new steering wheel is very nice, with buttons replacing the haptic things that most of us are very unhappy with. More globally , I thing the interior is very especially well done with this monoplace atmosphere and the passenger seat slightly behind the driver’s seat. It makes the car feel very special. on a side note, the chief engineer indicated that they are working on a retrofit steering wheel with buttons instead of haptic control for the existing models (purosangue, SF90, etc.) which I think is a very welcomed and smart move. They received the message from unhappy owners loud and clear.
I had the opportunity to talk to a member of the top management and what I can say is that they really wonder how the full electric vehicle will be welcomed by the clients. He also made clear that they will keep the 3 options available in their product line : full electric, hybrid and ICU vehicles.
The EV is a crossover designed by LoveForm. It will be the must un-Ferrari product ever. For an EV, they are late to a party which is turning into the equivalent of Fyre festival. Rimac killed their product, when they sold their IP to Pininfarina - neither which have sold a lot of cars. Porsche EV new orders are down catastrophically. There is no luxury EV product on sales budget right now. Lamborghini, Porsche, Mercedes are all backtracking extending the life of their luxury ICE product plans. But Vigna is CEO with a chip on his shoulder against a so-called archaic product line up. The 12C is no thanks to him, he sought to cancel the project.
Tavares for instance was a managerial god one month ago. Now he's described as a catastrophic one by all the automotive « specialists ». Things could change very quickly for Vigna if this abomination is a commercial failure..