https://www.carscoops.com/2025/11/alfa-romeo-and-maserati-team-up-for-few-off-models/ it’s a mouthful to pronounce and will probably end up being referred to as BF, but it’s the right concept and a good vision to bring back the prestige of both brands. Now comes the hard part, the execution. First thing is to not to have any involvement from Chrysler personnel.
The problem will be to avoid any relation and involvement to Chrysler. It is very attractive -and logic!- for STELLANTIS to combine platform(s) from Chrysler with both Italian brands. BUT: Image is not based on financial logic...
