Turo Question | FerrariChat

Turo Question

Discussion in '12Cilindri' started by Puro, May 30, 2025.

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  1. Puro

    Puro Formula Junior

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    We’re taking possession of a 12C soon for our rental portfolio. Would 850.00/day be a good ask for this car, or would that be too little/much?
     
    peterp likes this.
  2. gilly6993

    gilly6993 F1 Rookie

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    Too little....
     
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  3. 3POINT8

    3POINT8 F1 Veteran Rossa Subscribed Silver Subscribed

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    Wait, you are running a rental company and buying a half million dollar car and don't know what to price it at? And you suggest $850/day which is crazy low if you just pull up turo and see what is available for that amount?
     
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  4. Andreas4000

    Andreas4000 Karting

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    I also think that‘s too low
     
    MalibuGuy likes this.
  5. buhareb

    buhareb Rookie

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    Are you serious!
    Is it Ferrari 12 Cilindri or or McLaren 12C.
    I think you can charge double that amount or maybe more.
     
    MalibuGuy likes this.
  6. Puro

    Puro Formula Junior

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    We do have an 11 12C, but yes, 12Cilindri.
    We cap the mileage and do a minimum rental period of three days so it’s quite lucrative; we’ve just never had a car of this caliber yet.
     
  7. SAFE4NOW

    SAFE4NOW F1 Veteran Sponsor Owner

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    If you know you know
    $2,500 a day ++

    Steve
     
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  8. Puro

    Puro Formula Junior

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    We’re going 3500.00 flat w/ no fees.
    Cheers
     
    peterp likes this.
  9. buhareb

    buhareb Rookie

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    may i ask what's the mileage limit (in Miles) per day ? depreciation on mileage is your biggest enemy i believe.
     
  10. peterp

    peterp F1 Veteran

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    Wait, you're going from an initial plan of $850 a day to $3500 a day after a little FC feedback?

    Thread posters are going to be expecting an "advisory commission" on the increased profitability :):)

    Would love to hear more about how many cars you are doing this with, what kind of utilization you see, logistics of handling things like renter damage, etc.
     
    Last edited: May 30, 2025
  11. Puro

    Puro Formula Junior

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    Typically 240-320km, with average rentals going far below that. Yes, mileage is a concern, but such is the business.
     
  12. Kmaaq

    Kmaaq Formula Junior

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    Where are you located at? I'd rent it for a week for that much!
     
  13. Puro

    Puro Formula Junior

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    We have collections around the globe, but this would be in Malibu
     

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