NEED ADVISE HERE..MAYBE BECOMING A SPONSOR

It sounds OK mate, hell give it a go for a few months if it dont work out then call it a day, nothing ventured nothing gained.

 

Honestly, i thought you were already a sponser.

 

I'd be a customer. I try to use the f-chat sponsors whenever possible.

Jon

 

Damnned States only, my wife would have kept you going untill retirement

 

Bruce,
It appears that the only question is, can you sell enough batteries to US FChat members to net $200/month. I'm sure that you have been over the numbers again and again trying to figure out whether the population here is high enough to support the $200 cost, so there probably isn't much point debating that here.

So here's a question that might perhaps help answer the above question. Does the typical individual battery user stock up on batteries, or buy them as they need them? If they buy them as they need them, I'd imagine you wouldn't end up with enough sales to cover costs. If, however, they tend to stock up on batteries, the cost of shipping and time waiting for batteries to arrive aren't an issue for the user and you would be more likely to be able to cover your costs.

Hopefully this is helpful.
Troy

 

That seems like a lot of batteries for this group. Although, if the regulars on this site made one purchase per year from you, you would cover it fairly easily.

On a side note, I love your new car. Exact color combination I want when I upgrade to a 550.

 

2K a month is a lot of batteries and that isn't making it worth the while. 2K will break even for the poketbook, but not for the time invested in getting the good shipped out. If there are other products that can be sold other than straight batteries - various flashlights, etc. then I'd say go for it.

 

looks like you might need to get a shopping cart on your site. mmmmmm... ideas ideas. me personally, I don't have too much time on my hands, but drop me a line and I'll give you a ring to discuss options that wouldn't cost too much or nothing at all.

 

You Americans (sighs) that's all you think about (sex), her kneck massager is battery powered
Image Unavailable, Please Login

 

Brucey Brother.....

Interesting Idea your putting forward here, and im surprised that this did not happen sooner.
Ok lets break it down here...

Energizer are giving you 18months at 50%. Which basically means, you would have to double any sales on here in 18 months, to still be on top. That way you would have to have continual growth of sales of about ~2.5% per month, on top of what you need to break even. Basically that $200 (becoming $400) needs to make you more than its worth in the long run.
I understand that the Xmas period and what not are big for you, but looking at it simply, growth needs to be on the rise, continually, to make this a profitable venture. Wether or not that takes place, is up to the people on here, and your own ideals about where this will go, which brings me to the next point.

What would the point of this venture be? You want to make some extra $$? You want to advertise the business to many members and beyond through this medium? Or you just want to provide a service to Fchat brothers? All 3 types of ideals require varying amounts of business strategies. Its up to you how you want to deal with this.

I'd go into more detail, but considering its 8am, and i need to be at work in 30min, ill email you about it

Mate all in all, i think its a good idea. Alot of users on here have used the services of WBC on here before, including myself many times...
And i think it would be beneficial to you to have that in place, over the site. But i would seriously consider a online ordering system on your site. Trust me, you will be overworked at Xmas to deal with everyone off here with emails...

Take it easy Brother

 

Hi Bruce-

Let's map out the sku assortment and if you provide me with attributes (cost, retail, margin % - I know that you said you want to avg 10% markup on COGS), I can look at your historical sales across the different product types and put together an annualized plan whether or not the ROI is worth your ad costs, time and effort. You may not have to factor in a continuous growth rate once we layer seasonality into the forecast depending upon your gross margin dollars.

 

Interesting...

What would you say would be the Seasonality % for say Nov-Dec??

 

OK -
CALL ME AT THE OFFICE TOMORROW AND WE CAN SPEAK SUPPLY CHAIN IN PLAIN ENGLISH.

I JUST PM'D MY # TO YOU.

 

That could be determined using each sku's own historical actuals, a specific category or Energizer as a whole. Depending upon the product gross margin $ x seasonality index for holiday season could off set the slower month's shortages on an annualized basis to make it worth while without incremental lift or growth.

 

Spoken like a real supply-chain management consultant (I used to work for some at PwC.)

 

Do you have historical actuals that involve marketing and selling products through a VB site? With variables?

With this situation brings the issue i have previously raised. Bruce will be in-undated with demand come holiday season, so it might be a tad J.I.T depending on Energizers supply eficiency. Which brings the point, all the extra stock, bad sales would be a problem, if that was the case.


Bruce.
Does Energizer have a policy to sell the specific batteries within a time period of manufacture?