Starting a clothing line...

All my best for your venture. I assume this is a 'higher end' line? My wife saw this over my shoulder asked if you have
any images of your designs online (she's a Project Runway and other such shows addict).

Daring to start a design, manufacturing, and retail business all at the same time in this economy! I hope everything
works out and you have a fantastic launch.

Jedi

 

Ever seen one of the Original Banana Republic catalogs?

 

Well, they were no bigger than an index card in height/width - thick enough, though & chock full of bargains - quality material throughout. Long Pima Cotton shirts were "to die for" as they were extremely comfortable... and dirt cheap.

Somebody else had this to say about that;
http://www.hooversbiz.com/2008/10/01/banana-republic-forgets-its-history-stylishly/

Even while reading this article about catalogs - put the "catalog" aspect out of mind - and grab the writing-between-the-lines about each retailer - this is to help set goals beginning with what you believe to be your demographic.
http://multichannelmerchant.com/webchannel/email/marketing_best_catalog_concepts/

And, of course, Good Luck in your venture.

 

I am not really in the fashion industry but I am in the imprintable sports wear industry...I know the Cubans who own Perry Ellis because they also own Ping's clothing line. I have a couple of clothing lines but they are far from haute couture.

 

She's right here with me reading this and says she'd LOVE to give input 'when that time comes' - she's moaning
that Project Runway is now delayed until August and would love to have some input

PM me if you would like to get her email to hook up.

Again, very good luck to you in this venture! (She's beaming!)

Jedi

 

Best of luck with this mate!!

I would love to make my own line of clothing also!!

I hope you succeed and we see Privileged apparel everywhere.

 

You don't mean that range of shorts for men, do you?

 

How about sending some clothes to celebrities? Some people track down every single thing these people wear.

 

I wasnt thinking of THOSE shorts..........but you just gave me an idea.

 

Oh no... no no no no PLEASE! Not THIS thread too!

 

Bro,
does your wife like to write about fashion? the latest news etc. .. my gf and some pals are looking for fashionista's.
PM me.. or I can PM you if you are ok to hear more about it.

Have a great day.

 

Hehehehe!!

 

Well, I have been in the garment industry in many capacities and worked with new designers often.

Smart marketing is very important. The right time, place or press, and it does not mean you need to be handing out shirts on a red carpet since they don't often wear free giftbag stuff. Those usually go to assistants.

Get out and network, if you aim for a certain status, staying in contact with magazine fashion editors will become very important. Nixon watches are total crap, but every young Hollywood actor-type wore them for a few months last summer building the brand.

 

http://krimsonbykwame.com/

 

If you market any 'bowling' type shirts in all cotton, you have a customer....

 

I was CEO of a trade assn. for the fashion industry for 20 years. I worked within in it in Sr. Mgmt for 15 years before that. I've owned and started my own companies and provide consulting to the industry.
Happy to give you some free advice. Just PM me and we can hook up.
Randy

 

How are you designing the shirts? Just free hand drawings or computer graphics, what style? If you could post up some designs you have or are going after.

 

Great to hear, Congrats and Good Luck!

I'm going to keep an eye open for new info on your products and looking forward to seeing designs.

If you plan on making slacks, I hope you consider making a straight leg version because I'm tired of this tappered crap. lol