Ferrari S.p.A. copyright infringement to FCA - strong arming or closer to the source?

The message I hear is, "We appreciate all the support of the Tifosio, but your still not invited to the party".

 

Am I missing something? What is the downside of the new FCA - Ferrari SpA agreement?
- FCA gets a new circular logo that retains the Prancing Horse image inside of it.
- FCA can produce it's own shirts and hats using the new logo.
- SpA retains it's rightful ownership and control of the Prancing Horse, racing shield, and long-F Ferrari script.

Seems like a win-win to me. Both sets of logos will clearly mean "Ferrari" to the public, yet it will be clear that the circular one is club-related and the classic ones are authorized for use by the factory.

 

If that is the new FCA Logo, I have zero problems with any of this.

 

I doubt many of us have an issue with those points either. I think there are still questions about the undisclosed portions of the agreement. There may or may not be issues there, but we will never know.

 

Here's all of them, this was posted about two years ago....

I think it's an effort to stem the logo on sportswear......
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Franco made that hat, tho......FFQC 2004

 

Best you rewind the tape and listen to it again.

The message says: "Please use this logo...carry on."

 

One thing though, isn't the FOC another entity/club entirely?

 

Yes, you notice the one THEY will use for USA is not the one FCA is using.....good catch!!

 

Nothing more than the F control freaks at it again. You might get a t-shirt with the new logo, just to have one, but that'd be about it. Sounds like the crack down was probably brought to their attention by the law firm they use and they're using this to set an example for those who are using F logos without their authorization. Not to mention they want a piece of the action on the merch. Pretty hard to justify cracking down on everyone else when their own clubs are doing their own thing?

 

+1. I think Surf nailed it

 

Along a similar line, believe it or not, some U.S. railroads have demanded a user fee from model railroad manufacturers to make scale models of their equipment!!!

I thought this was insane, but it seems most of the manufacturers went along with it.

 

Is the 10% off good for just apparel, or apparel, parts and service, or everything at the dealer, like vehicles for instance?

If it is more than just apparel, it will be a powerful motivator for people to join. Maybe not the most active people as to outings and such, but membership would go up, methinks.

 

This only came up in the past 10-20 years. Prior to that the car companies and railroads saw it as cheap advertising with the kiddies. Someone saw the licensing as a new revenue source and the rest is more costly for the consumer of toys and t-shirts....

 

now maybe you can understand the reason the Aussie FCA have been fighting the contract with Ferrari Spa

And another example may help the "Ferrari have nothing to hide" gang understand :

one of our guys here with a Daytona was going to enter the Classic Adelaide event as the featured car was the Daytona celebrating it's 40th birthday, was told he could not enter as he did not have a classique certificate by Ferrari !!

WTF !!

why should someone have to spend a large sum of money to get a certificate from a company that has poor historical records and would put any part on a car if they ran out ??!!

Just take note of the differing details for concour cars and then argue with the owner about it's originality .... when they have owned the car since new and THAT was how it was delivered, AND then Ferrari want people to get a Classique certificate , who is going to say how that car came out of the factory ??!!

Bottomline here is the US FCA got rolled, why is the deal secret ?

Good deal for the FCA ?

Then show the deal that was signed, skullduggery is afoot and you guys just don't know it, I never trust undisclosed deals and never take someone's word that all is fine

This whole IP issue is a smokescreen for Ferrari to screw the countries it can because it can't do anything about the countries that REALLY rip them off .... go have a serious go at China and see where they get, ..... it's where they get their "official" Ferrari store gear from that has the best margin for them

 

Other marques play this game. Anyone else remember what "rennlist's" prior name?

Have to say, if all the Ferrari Clubs in the world shut down, would it make any real economic difference to Ferrari?

I just can't see the Club having any serious alternative to playing ball with Ferrari.

 

There will always be Chinese (among others) knock-offs available, some of decent quality too.
Ferrari Spa will be quite busy playing "Whack-A-Mole" world-wide to enforce their edicts.

 

I recall rumblings around 5 years ago about a "dress code" for members.

 

Stuff like that could be to come? I'm sure logos and cornering the merch supply isn't the end of things. "Big Red" is watching you.

 

Yep -- from 2004

http://www.ferrariownersclub.co.uk/happenings/2003/december/clubs/text.asp

"Mariella Mengozzi introduced the "official uniforms" which would be made available for purchase by the members of the Clubs. A table was shown of what items were thought to be suitable for what type of events. For example, at formal events gentlemen could wear the corporate blazer, shirt and tie but may make their own selection of grey trousers. For on-track events a sports jacket, baseball cap, polo shirt and branded trousers were the recommendation. For ladies the table of recommended items was more limited, to just vest and polo shirt.

A fashion show of the "uniforms" then concluded the formal part of the presentations and the meeting was opened to comments from the floor. After critical representations had been made by two of the Club representatives, and it became obvious that there was general discontent, the meeting was ended."

 

More of the same..........................the last paragraph especially interesting.

"The new circular logo every Club was expected to use was then shown. It was explained that it was derived from a steering wheel. National colours around the circumference were intended to give each Club differentiation. All letterheads, colours and fonts in Club communications were to be unified and all stationery requirements, including paper, envelopes, compliments slips etc. were to be sourced from Ferrari.

The membership cards were expected to be the same for every Club and these also were to be sourced from Ferrari as well as all car stickers, badges, pennants and any other paraphernalia used by the Clubs. Pantone colours, font sizes, envelope designs and compliment slip sizes were all to be unified.

A request was also made that all Clubs should hand over their membership details to Ferrari so that every member could be entered on the Owners' website. It was pointed out that in numerous countries this would not be legally possible under Data Protection procedures."




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Why do I get the feeling the above two posts are part of the "un-mentioned" part of the recent agreement?




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