We engineer our gasoline to work on the molecular level... | FerrariChat
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We engineer our gasoline to work on the molecular level...

Discussion in 'Technical Q&A' started by James_Woods, Jul 22, 2012.

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  1. James_Woods

    James_Woods F1 World Champ

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    #1 James_Woods, Jul 22, 2012
    We don't often have very much levity here on technical -

    But I just saw this on TV while watching Top Gear...

    Exxon Mobil - "We engineer our gasoline to work on the MOLECULAR LEVEL"

    May I ask one simple question?

    At what other level could a chemical fuel possibly work?
     
  2. Cribbj

    Cribbj Formula 3
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    #2 Cribbj, Jul 22, 2012
    :) Chevron will probably now counter with something like "We use nanotechnology in our fuel formulations" or "Our bosuns are the best in the business"

    Forget the engineering, it's all about using the right marketing buzzwords these days isn't it?
     
  3. KKSBA

    KKSBA F1 World Champ
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    #3 KKSBA, Jul 22, 2012
    I'm waiting for the "certified organic" gasoline... It's better for your car.
     
  4. DGS

    DGS Seven Time F1 World Champ
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    #4 DGS, Jul 22, 2012
    Isn't that the hype behind Ethanol?

    (And you're not supposed to be worried about what's better for your car. You're supposed to sacrifice to what's claimed to be better for the Urth.)


    A while back, the local market's milk was labeled: "Now 98% Natural Ingredients!"
    I asked the cashier, "Only 2% ectoplasm, eh?"
    She didn't get it.

    (What's the opposite of "natural ingredients"? Supernatural ingredients? :p)
     
  5. Mitch Alsup

    Mitch Alsup F1 Veteran

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    #5 Mitch Alsup, Jul 22, 2012
    I prefer ethanol in the driver and gasoline in the engine.....
     
  6. Jedi

    Jedi Moderator
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    #6 Jedi, Jul 22, 2012
    I really hate that commercial too. Trying to sound "scientific" to an audience who
    isn't really sure what a molecule even is.

    Jedi
     
  7. JohnnyS

    JohnnyS F1 World Champ
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    #7 JohnnyS, Jul 22, 2012
    That will need Kosher certification to really be a winner.:D:D
     
  8. Matto

    Matto Formula 3

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    #8 Matto, Jul 22, 2012
    They engineer their gasoline to eat the rubber bits at the molecular level :)
     
  9. wax

    wax Five Time F1 World Champ
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    #9 wax, Jul 22, 2012
    Last edited by a moderator: Sep 7, 2017
  10. TacElf

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    #10 TacElf, Jul 22, 2012
    And isn't that just the saddest thing?
     
  11. 335s

    335s Formula Junior

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    #11 335s, Jul 23, 2012
    did they mean molality, or,
    molarity...
    long live the benzene indole ring!
     
  12. Crowndog

    Crowndog F1 Veteran

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    #12 Crowndog, Jul 23, 2012
    Haven't you tried the "free range" gas blend?
     
  13. ScuderiaWithStickPlease

    ScuderiaWithStickPlease F1 World Champ

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    #13 ScuderiaWithStickPlease, Jul 23, 2012
    I think they meant entropy. . . .
     
  14. UroTrash

    UroTrash Four Time F1 World Champ
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    #14 UroTrash, Jul 23, 2012
    Nitrogen enriched!

    At the Shell station IIRC. What the hell does that mean, air in it?


    No joking, I saw a sticker at the Valero station that said "enriched with 10% ethanol" as though that was a good thing!
     
  15. BigTex

    BigTex Seven Time F1 World Champ
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    #15 BigTex, Jul 23, 2012
    At Shell Labs last week a truck re configured chrome raised letters on the tailgate to say:

    "Got Biochar??"

    I have no idea what that means....they had story boards up on the Canadian tar sands too..
     
  16. BigTex

    BigTex Seven Time F1 World Champ
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    #16 BigTex, Jul 23, 2012
    Everyone KNOWS that NOS stickers inprove performance....
     
  17. rustybits

    rustybits F1 Rookie
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    #17 rustybits, Jul 23, 2012
    Lol! Sounds like they are bombarding everyone with buzzwords instead of really saying" we are adding loads of extra ethanol which is about as welcome as a really itchy venereal disease if you run an old-style v8"
     

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