New Dino announced?

Hmmm... Most turbos get sold around $200k ... The Cali already starts at $200k...

Problem also is that the Turbo spanks the California in virtually every way, qualitative or quantitative (qualitative is subjective of course, so just my opinion).

If they launch a Dino they need to drop the price and change the philosophy a bit. Less luxury, lighter weight, maybe even less tech. Keep fantastic road feel and the mystique of the name. Price it at $150 or $175k and have some options on it. They can make money by de-teching it, and can share underlying platform with another car. Will be very high margins.

 

Less on luxury. Leave the Cali to satisfy those that want a comfortable tourer/GT.

Make the new Dino a hard core/semi hard core performance vehicle - just not enough to threaten the 458/488. Give it some luxury items such as power everything, leather, A/C. Skip the fancy stereo, GPS, touch screens, etc. Maybe include some type of Track computer?

Sid

 

The new Ferrari needs a lot of revenue to survive the multi billion dollar debt Fiat is laying on it. There's insufficient demand for an increase in production of the current line up to make that kind of money. They have to produce a bunch more cars at a price well below the Cali to make the numbers work. The only way to do that and not kill the marque cache is with a subbrand. Hence the ressurected Dino.

 

What I wrote was obviously an oversimplification of what happened, but my point is that they could do the same basic thing as with the original Dino.

Make a simple(r), light, beautiful car (a la Alfa 4C) and have the focus be on "fun to drive." A target price point of $150k would be ideal because it would would still be expensive enough to not end up in every driveway, but it would be usefully less expensive than the Cali/488.

And call it a Dino, not a Ferrari, so the ones spending the big bucks on F12's and LaFerrari's don't get their panties in a bunch.


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I think they might do a one-up on the 4C concept with the Dino.

The 4C is a sort of FCA experiment in a way - CF tub, unassisted steering, TT small engine, low weight, "bare-bones" interior, track-oriented setup. The Dino would be a natural to incorporate all the same features but with a Ferrari V6 engine, DCT, coupe/targa, Ferrari bespoked interior, more paint/materials choices than 4C. Don't think Ferrari will offer manual transmissions again unless they start racing with manual transmissions as well. DCTs work particularly well with TT engines.

To maximize performance/reduce space requirements it probably won't use a retractable roof but instead use a lightweight cloth cover like the 4C, CF roof panel for cold weather. Performance of such a lightweight powerful car could be stunning and qualify its price tag.

 

I agree and I've said in the other Dino threads they should start a spec race class around this new Dino.

 

Actually, the Turbo S also spanks the even more expensive $300k 458 so I don't think the quantitative problem is affecting Ferrari sales. The California also sold so well that it was the best-selling Ferrari of all time so I don't know if the Turbo or Turbo S has any effect on Ferrari sales of the California.

As for qualitative, German cars are more reliable and have more consistent quality control but every time I sit in a Porsche I think I'm sitting in a NA minivan. Even though they have wonderful engineering I just don't see the point in owning a Pcar. There's little sense of occasion when I sit in them.

The Dino will have Italian qualitative features and by copying the turbo advantage of the Porsche, will also nullify the Porsche quantitative advantage... if that really matters for someone who has to drive on public roads, especially in NA.

IMO, the new Dino could do very well as a pocket rocket idea amongst Ferraris. It just has to be lighter, smaller and lack the creature "refinements" of its bigger siblings, slightly longer and no wider than the 4C.

 

If they offer it with an option for a manny and dct, they could make a killing and crush the competition.

 

Without the Ferrari brand name and at a lower price point they're going to have to produce a good car. They won't sell themselves.

 

I just don't see it. If you find sitting in a porsche like a minivan... so be it... I've driven (though have not owned) a couple modern Ferraris, and I own a 911... the Ferrari is more engaging only due to the exhaust note. The rest is very similar in feel -- highly road-connected cars with excellent chassis and responsive engines. There are quirks to each, but both are fantastic drivers unlike most other cars on the road. Nothing can match a Ferrari exhaust note, though I'd take my modified 911 exhaust note over the more modern Ferrari turbo sounds that I've heard (though admittedly not yet in person).

Style-wise, Ferraris usually have more flair too... though not always, and many times I prefer Porsche styling.

In terms of what a Dino could or should do... well, I think pocket rocket idea makes sense, so we're completely on the same page there... but the price point needs to sit below the Cali, because the performance just won't match up to the competitors. For a GT type car like a Cali, that is more forgiveable. If I remember correctly, the Cali attracts first time Fcar buyers, many of whom are likely older doctors and dentists, who like the idea of getting the brand recognition, a nice car, and some decent useability. A Dino would target more performance minded folks, especially if it does away with some of the lux. I think pricing above $200k is tricky given what it will be up against, and Ferrari already has a tough time competing (performance-wise) with their top of line models against Porsche and McLaren offerings at similar or lower price points.

In any case, I'd be supportive of a move like this and if priced at $150k would be a buyer. At over $200k I'm going to be buying a GT3RS or a used Ferrari all day, every day.

 

Dinos of the world unite!

 

Don't we need a heading to post stories about the NEW Dino?

Ferrari Dino to return as V6-engined sports car | Autocar

 

"Ferrari is now American" - Luca Di Montezemolo

That about says it all where this company is headed.

 

Says the man with the MBA from Columbia!


Not that he's wrong.

 

Let's hope it's not a deformed cartoon like the rendering.

 

Sounds good. You don't need 650hp+ cars. If it's around $200K, that would be a great car.

Exotics are getting too expensive and they have way more performance than needed or usable. I'd much rather save $100K over the higher-end model and drive something with the performance of a 458 or 570S, and have a modern interior with all the latest and great amenities. It's an exotic, so naturally it will still look very cool too.

This car is at least 3 years off, maybe even 4-5. By then, a low-end Ferrari will probably have insane performance anyway. I mean, even today the 570S is more or less 12C performance, so I imagine a dino in 2019 or 2020 would be even better.

Sounds like a win for real enthusiasts.

 

We should discuss my Porsche impressions elsewhere but I don't think performance will be an issue with the V6 Dino. The Cali's street performance numbers equaled and later exceeded the F430's. Even the 4C's performance isn't an issue compared to Pcars more expensive than it. Performance at those levels for a road car is purely academic, and not usable on public roads.

Ferrari doesn't have to apologize for selling all they can make of their NA V8s and neither would it have to apologize for remaking the Dino. The factory has had more demand for their cars than they want to meet. What the Dino can bring to the market would be Italian styling and tradition, something that German brands won't have.

As for pricing, the lower price point you suggested is perhaps possible if Ferrari launches the Dino as a fighting brand but then it would clash with the Maserati Alfieri's planned $160k price point... and FCA will, de facto, actually still own Ferrari S.p.A.. So that would present a conflict between the 2 brands.

I think while a lower priced Dino may appeal to those who want a less expensive and less complex product like the original Dino, the $200k price point still represents a relatively low price for a new Ferrari. In the end, that fact may qualify it as the best price point for the factory to place the Dino. While it may feel less than ideal to some Ferraristi the factory will still sell every Dino they want to make.

 

Simple

Add a Dino badge to the Alfa 4c, drop in Maserati V6 turbo with a Ferrari logo on the airbox, add a better interior and then add $150 grand to the price of the Alfa and there you are

The Ferrari snobs will pay anything for that prancing horse logo on the back. Sergio can make some instant cash off them before he retires and completely destroys Ferrari.

To make sure people really believe it's a Ferrari, all they have to do is make sure there is orange peel in the paint unlike the Alfa.

 

Well we could go back to the tradition. A front engined Fiat Dino would lower design and production costs for a mid engined Ferrari Dino.

 

To me a neat Dino would be a turbo v6 Lotus Exige type / size car, with Ferrari blood and design in its bones.