Advice on fixing this wheel gouge?

Lots of wheel repair guys .. reasonable cost and you shouldn’t be able to tell the difference

 

Easily fixable at pro wheel repair shop.

 

$100 less than an hour labor should be quick since the shop won't have to jack the car up to remove and reinstall the damaged wheel. Will look as good as new no one can tell the difference.

Could have been more challenging if you had the diamond finished wheels but even those can be fixed to new after some curb rash.

 

Like other members said, it’s an easy and affordable fix. Count yourself lucky you didn’t have carbon fiber wheels. It would certainly be a heck of a lot worse in every respect!

Kind regards,

Nuno.

 

As others said, not to fret! I had a Viper and just managed to snag a wheel on the end of an island whilst leaving a parking lot. It was much worse than what you posted. Living in NYC I also had managed some less severe curb rash. Took it to a well reputed wheel place on Long Island and for $200 a wheel had every wheel completely redone to identical OEM finish (and the Viper was a pain in the ass as I had multi-tone painted wheels,--gen V) and they had to do several paint stages.

I would think around $100-200 should have that totally sorted. For most cars I'd say maybe just factor that into the price and save yourself the hassle, but even in my nascent phase of Ferrari ownership (just picked up my first last week) I'm already becoming a stickler befitting of the stereotype, so I can see most buyers wanting it flawless.