Fun Find - Pininfarina / Bertone Illuminated Dealership Sign | FerrariChat
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Fun Find - Pininfarina / Bertone Illuminated Dealership Sign

Discussion in 'Collectables, Literature, & Models' started by Pininfarina Bertone, Feb 20, 2024.

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  1. Pininfarina Bertone

    Pininfarina Bertone Rookie

    Feb 20, 2024
    2
    Full Name:
    Michael Lopsonzski
    #1 Pininfarina Bertone, Feb 20, 2024
    colinoz and jm2 like this.
  2. Jack-the-lad

    Jack-the-lad Seven Time F1 World Champ
    Owner Silver Subscribed

    Jun 22, 2004
    79,093
    Danger Close at Moot Pointe, Gulf of America
    #2 Jack-the-lad, Feb 21, 2024
    I like it but what was the concept, displaying competing carrozzeria on the same sign?
     
    Nembo1777, Rosey and jm2 like this.
  3. jm2

    jm2 F1 World Champ
    Lifetime Rossa Owner

    Aug 19, 2002
    19,317
    michigan
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    john
    #3 jm2, Feb 21, 2024
    I was trying to figure out where those two would be on the same sign.
     
    Rosey likes this.
  4. GrigioGuy

    GrigioGuy Splenda Daddy
    Lifetime Rossa Owner

    Nov 26, 2001
    33,389
    E ' ' '/ F
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    Enzo Gorlomi
    #4 GrigioGuy, Feb 21, 2024
    Well, the Bertone-penned 308GT4 was for sale at the same time as the Pininfarina-penned 308GTB/S. But you'd think a dealer sign would have a little horsey on it. Neat piece though.
     
  5. Rosey

    Rosey F1 Rookie

    Nov 5, 2015
    3,825
    Australia
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    Mark R
    #5 Rosey, Feb 21, 2024
    More likely used for either a motor show set up or panel shop then a dealership IMHO.
     
  6. Pininfarina Bertone

    Pininfarina Bertone Rookie

    Feb 20, 2024
    2
    Full Name:
    Michael Lopsonzski
    #6 Pininfarina Bertone, Feb 21, 2024
    Pininfarina produced the bodies for the Fiat Spider 2000. Bertone produced the bodies for the Fiat X1/9. In 1982, Fiat pulled out of the USA market but Pininfarina & Bertone still wanted to sell their bodies in the USA. Malcolm Bricklin created an alliance between Pininfarina & Bertone and imported the cars & sold them under their names.

    Fiat Spider 2000 was now called the Pininfarina Spider Azzurra

    Fiat X1/9 was now called the Bertone X1/9.

    Pininfarina & Bertone made lots of cosmetic, badging, and interior improvements to these cars.

    They has a small dealership network and sold these cars new in 1983, 1984, 1985 only. There were only 80 of these illuminated signs ever produced for the Bertone / Pininfarina dealerships. Exceedingly rare & beautiful.
     
    colinoz, rei24, pilotoCS and 4 others like this.
  7. Jack-the-lad

    Jack-the-lad Seven Time F1 World Champ
    Owner Silver Subscribed

    Jun 22, 2004
    79,093
    Danger Close at Moot Pointe, Gulf of America
    #7 Jack-the-lad, Feb 22, 2024
    Thanks for the explanation. What are the dimensions of the sign?
     

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