The last 5 words, for me, are not necessary--I just hate Apple (and Dell, and Microsoft, and google is wearing me thin)...
LoL:: Liberty is simply trying to out-monetize F1 compared to everyone else. Accessible is for invalids.
There is no such thing in Liberty's plan for accessible without a major payment involved lol. Liberty is enabling others such as Apple to literally limit viewing without the price going up. In person or otherwise. F1 a good deal - not for fans currently. Investors, streaming services etc and team values sure. Circuit promoters are probably ok but not making substantial money. Government money for F1 is still needed. Without it many races are not going to happen or will be curtailed/alternated etc. Pray for MotoGp next lol!
I like watching F1 on Saturday and Sunday mornings usually DVR’d from the ESPN broadcast. But not enough to subscribe to Apple or F1 tv. If I have to pay extra to watch races then I’m out. F1 is entertaining but not entertaining enough to pay extra for.
You're paying for that ESPN broadcast. There's no way to watch F1 without paying someone. It just doesn't feel like "extra" to you because you're already paying for it.
What you wrote is 100% correct. The point is I am not willing to pay an additional fee to Apple or F1TV.
--We will soon hear about a couple of big deals for F1 in the United States. It is fairly clear that Apple is going to take over the F1 TV rights for the US markets, starting next year, and it will be a much bigger deal than the current $90 million a year from ESPN. I hear that it is probably more than twice that figure when all the different elements of the deal are included, with sponsorship likely to be part of it as well as the rights fees. I hear the deal will be for five years because F1 thinks that by then the World Championship will be bigger and more valuable than ever. There will also be a renewal of the United States Grand Prix deal in Austin and there is a lot of talk about the idea of making a sequel to the super-successful F1 movie. - Via Joe Saward.
In 5 years I don't think anyone who knows what auto racing in general and F1 in particular used to be, will be watching its imitations on TV. Hamilton and Leclerc and Brundle will be the dueling pubdits while Greta Thurnberg and Miley Cirus will mud wrestle Toto and Zak during the red flags. During Qualifying, Alonzo and Hulkenberg and Lance Stroll will give colonics to the slowest five drivers in each session. The winner of each race gets a date with Jussie Smollett on the new F1 show, Dive to Win.
Why bother. There are no secrets about the new Apple deal lol. Its the only deal on the table for approval.
F1 TV is owned by Formula One Management, which is a subsidiary of Liberty Media. Depends on the deal signed. Apple then would want to capture/incentivize continued viewing by those customers.. Liberty would kill F1TV but for how much money in return.
First WEC, now it looks like F1 goes the streaming route. Someone above mentioned MotoGP. That is certainly next. I hate the idea of paying in addition to my already ridiculous cable fees but it looks like all the major sports will be going this way. In a way, I’m glad F1 is so boring and screwed up. I won’t miss it so much.
Apple TV wins F1's US broadcast rights with landmark five-year deal Tech giant Apple is taking over F1's broadcast rights in the United States from ESPN, in a deal worth more than $140m per year Filip Cleeren - AUTOSPORT Edited: Oct 17, 2025, 3:10 PM Streaming platform Apple TV has won the bid to exclusively broadcast Formula 1 in the United States from 2026, signing a five-year deal with F1's commercial rightsholder. Apple had long been a frontrunner in the race against current rightsholder ESPN to take over F1 streaming rights in the US, with the tech giant also behind the blockbuster F1 movie that become the highest grossing sports movie of all time. Over the United States Grand Prix weekend in Austin, Apple and F1 management officially announced that they had agreed to a five-year deal to bring the series to the tech giant's streaming platform Apple TV between 2026 and 2023. No figures were announced, but Motorsport.com understands Apple will fork out north of $140m per year for the US exclusivity deal, a significant increase compared to the reported $90m ESPN was paying per year since 2023. From 2026 onwards all F1 practice sessions, qualifying sessions and races will be available to Apple TV subscribers, with select races and practice sessions available for free on the app. The Apple contract means the existing F1 TV service will disappear as a standalone app in the US, but F1 TV Premium will instead be folded into the regular Apple TV subscription, which costs $12.99 per month, at no extra cost.
https://www.the-race.com/formula-1/f1-apple-broadcaster-tv-deal-usa/ F1's Apple TV deal: What it is, and what it means
