Any idea on what this beast is going to cost....that is real info from a friend/dealer/someone who has actually heard not just speculation? Is CC brakes std? or option..
Yes, in recent years. I expect (hope) that the 458 will only be 10%-15% more expensive than the F430.
I spoke with two dealers and neither had any info on price. It might come up at the dealer's meeting in Sept. Both thought this is going to be a $300K+ car. One dealer asked me "have you ever known Ferrari to lower the price on any new car"? If you look back at the out going 2004 CS and the new 2005 F430 pricing this might be the best indicator of pricing on the 458. The 430 was roughly 10% less than the CS. If you take 10% off of a Scuderia then the 458 might be in the $285K range. I think that would optimistic though. The US won't see the 458 until the 4th quarter of 2010. More than one dealer told me that. A lot can happen to the economy to affect the pricing. If the California GT is an indicator of price for the 458 then we could be in for trouble. The GT has a low base price but Ferrari has an expensive option list a mile long. It's not uncommon for a buyer to add 20% in option. I'm thinking you would be lucky to get out the door for $320K on a 458. edit: I remember when the Scuderia was announced. Speculation from the press was $220-$230K. Then speculation went to $250K. The Scuderia came out in the $260's and then you started adding options. Of course the economy was on the up swing and Ferrari took advantage of that by increasing the base price another $20K.
This would be optimistic but we could hope. 2009 430 coupes were as high as $240K. Add 10-15% to that and you are around $265-276K. I believe that is going to be way low.
It would seem that given the new economic reality (even in 2010) that it would be hard to price this car so far over the competition and still move the number of units they plan to. The easy money that drove the 360/430 production numbers high has evaporated and will not be back soon. Unlike the Scuds this is not a limited edition, they will want to sell thousands. This isn't a car they can push at the dealers like the 612 or something.They need to have high demand and year long wait lists. Road and Track said $220K base, and that appears pretty low, but at over $300K fully loaded this car would appear to have a pretty limited audience. Scuds are laying around everywhere now. I think they will be pretty careful with the pricing and are probably doing a lot of marketing studies. My vote is $265K base, $285K loaded.
When it comes to prices; CEO Maurizio Parlato's comment that we (FNA) have the 'big' customers does not bode well for bargain hunters... CH
This is a very serious problem for Ferrari and one that will ultimately be solved by follow-on models like Scuderia and 16M were for the F430. The early 458 Italias will bring strong money and Ferrari knows this but what happens 2-3 years into the life cycle, they just aren't worth as much. The problem is never pricing the car for launch but pricing for the life cycle particularly since Ferrari does not enter the rebate game. It's easy to price the first cars at $300k if you know rebates will move out the later cars. Or you could do as MB did with the "Launch Edition" SL's charging $15k for special paint and interior to take advantage of those that wanted the first cars.
+1. The california was supposed to be the entry-level model i can't see this thing being less than that.
I think you're wrong. My 2008 F430 spider came to about 275 --and it didn't have everything. This will be more, unfortunately. I bet you're looking at $350 loaded.
And now the spider is worth what, $210K or less a year later? They used to hold thier value somewhat. There are piles of Scuds sitting at the dealers and can be had for $30K under sticker. As gorgeous and desirable as this car is, it's a new world for cars past the mid 200's. The money for them is gone with the housing bubble and financial crash. Remember, Ferrari needs to sell thousands of these a year. I think that jj525 had a great point. "The early 458 Italias will bring strong money and Ferrari knows this but what happens 2-3 years into the life cycle, they just aren't worth as much."
anyone expecting a premium for line priv. or will this be another 'invitation only' to buy.... seems more interest in this than some recent cars, which will boost the ol' head-o-the-line $$$ again.
What I am sure will happen if the economy does not improve is the first adopters will pay list and list+ for their car but later on in the years, the dealer will cut you a deal.
FAT CHANCE!!!! Trust me, they will sell a ton of these Italia's no matter what the economy does. Just about 2000 people or so need to buy the entire US allocation for a year. You don't think there are 2000 people will that much cash out there?
I'd tend to agree with several comments so far--the economy notwithstanding, the 458 Italia is truly a new, very exciting design from reports by Ferrari themselves having both significant increases in performance and technology over the previous generation 430 (and even Scuderia). As such, I'd expect it to be priced in that vein, especially since Maranello has "inserted" the California as its entry level offering. (By the way, this thing looks even worse now when compared to the Italia!) All are now equipped with CC brakes, so the 2009 F430 F1 came in +/- $225k having only the so-called "standard" options like Power Daytonas, hi fi sound, double stitching and a few other tasty odds/sods...certainly not a heavily loaded car. Because of the Cali, last year's 430 and Scuderia pricing, my guess is base at +/- $285k with $300k as a normally appointed car. While a trip up the curve from my 430, esp in this economy, I'm absolutely on board to take my allocation as soon as its available....
Well, the point is not if you should care, because of course that is not relevant here, since this is not about you. It is about price contraction. The point was that we are no longer in the type of asset-growth economy that fueled luxury product purchases of these types. Your real estate holdings are a prime example of asset value implosion, and this happened very broadly. The relevant argument is that past-era pricing practices of Ferrari will not apply in the future, since the bankers are making sure asset bubbles (stocks, real estate, etc) do not happen again.