There is a white 458 at the Ferrari showroom on Park Ave, looks very nice...
Just got back from the place. It was completely redesigned and is now basically a store for Ferrari clothing and gear. I never knew there were so many Ferrari "branded" items! Three cars on display, a Cali, 612 and the white 458. In the back area there is a small conference room with a flat screen that will allow customers to configure their cars. There are also 7 seats lined up in a row so that you can get a feel for the different configurations. Multiple steering wheels and brake caliper options are also on display for the potential buyer. Overall a very nice setup and they were getting of ton of foot traffic already.
I just went there today as well during my lunch....my first time seeing the 458 in person. It's on 55th and Park.
Where do you think Ferrari makes its money from? Certainly not from the cars! Theyir bread and butter is in Apparel/merchandise sales.
