Best products or procedures for detailing NEW tires

Try p21s Total Auto Wash and an assortment of brushes and microfiber towels. Don't try to clean all at once. 3~4 cleanings should have them healthy and ready for a proper non-petroleum dressing like Ultima Tire and Trim Guard Plus. UTTG+ can be used in a way that gives you a low sheen or you can coat a few times for a higher sheen. Either way, it will look nice as it does not come off looking greasy.

 

All you need are two buckets, a stiff bristled brush (in one bucket), a sponge (in the other bucket), an all-purpose cleaner (I use P21, Blackfire tire & wheel, Optimum Power Clean or like), car soap of choice, tire dressing (Blackfire Total Eclipse Tire Gel is my preference for all applications - exotic or DD) and a tire dressing sponge - unless you're in the Northeast right now and in that case add warm water in the two buckets with lids, rubber gloves and off to a 'do it yourself' bay (good luck with that, weather s*cks).

Process;
Spray tires with cleaner
Fill buckets 3/4 with a dollop of soap in each
Scrub tires with brush
Rinse
Spray wheels with cleaner one at a time, assuming the tire guy got lots 'o goo on your rims too - careful not to leave on rims long and wash with sponge
Rinse after each wheel
Return to finish tire washing with sponge, rinse after each wheel
Dry wheels and rims
Apply dressing
*If you're in the Northeast and did this below freezing, you're my hero - PM me and I'll send you a sample of wheel sealant for your next cleaning

Good luck!

 

My new P-Zero's were the same. 2K miles later and I am just now getting past that waxy coating. Never thought to use a brush and cleaner!

 

APC and a brush and spend about 20 minutes on them (total)

Spray APC on tire
scrub
rinse
spray
scrub
rinse
etc.

Then get a tire dressing of your choice and apply