BMW's new ad campaign: We Make Joy | FerrariChat

BMW's new ad campaign: We Make Joy

Discussion in 'Other German' started by ApexOversteer, Mar 25, 2010.

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  1. ApexOversteer

    ApexOversteer F1 Veteran

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    Who are they trying to fool with this? The ads are so saccarine, trying to instill the idea that BMW's products are little fairy cars of giddy happiness and puppies.

    Makes a person want to puke.

    http://www.youtube.com/watch?v=ByEE3r4jtoU

    Volkswagen stopped with this hippie crap years ago...

    .
     
    Last edited: Mar 25, 2010
    ApexOversteer, Mar 25, 2010
    #1
  2. UroTrash

    UroTrash Four Time F1 World Champ Consultant Owner

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    Any commercial that has a 507, Z8 and a convertible 1602 is OK with me.
     
    UroTrash, Mar 25, 2010
    #2
  3. amenasce

    amenasce Three Time F1 World Champ Silver Subscribed

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    ...until you see the 5er GT.
     
    amenasce, Mar 25, 2010
    #3
  4. Bullfighter

    Bullfighter Two Time F1 World Champ Lifetime Rossa Owner

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    The hunchback.
     
    Bullfighter, Mar 25, 2010
    #4
  5. kosmo

    kosmo Formula 3

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    "GT" my a$$
     
    kosmo, Mar 25, 2010
    #5
  6. Andy348

    Andy348 Formula 3

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    The red E30 M3 made the commercial for me.
     
    Andy348, Mar 25, 2010
    #6
  7. Papa G

    Papa G Formula 3

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    The return of the Chevy Citation
     
    Papa G, Mar 25, 2010
    #7
  8. kosmo

    kosmo Formula 3

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    did anyone see the giant poster size supplement that was in the wall st Journal a couple of weeks ago? that prob cost like $4 ea!
     
    kosmo, Mar 26, 2010
    #8
  9. bounty

    bounty F1 Veteran

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    What is the red car at 38 seconds?
     
    bounty, Mar 26, 2010
    #9
  10. GG

    GG Formula 3

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    Last edited by a moderator: Sep 7, 2017
    GG, Mar 26, 2010
    #10
  11. CAS

    CAS F1 Rookie

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    I like the campaign.

    To drive a drivers car is a joyful, emotional, challenging experience. If BMW delivers dynamically, (...questionable in some of their newer offerings) I think it's a wonderful commercial.
     
    CAS, Mar 26, 2010
    #11
  12. UroTrash

    UroTrash Four Time F1 World Champ Consultant Owner

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    I got it. I can't warm up to it.
     
    UroTrash, Mar 26, 2010
    #12
  13. Auraraptor

    Auraraptor F1 World Champ Lifetime Rossa Owner

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    No E31/8 series, and I didn't really catch an E38 either. Alas....
     
    Auraraptor, Mar 29, 2010
    #13
  14. Highlow

    Highlow F1 Veteran Silver Subscribed

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    Maybe the same team works for Coke.

    Coke: Open Happiness
     
    Highlow, Mar 30, 2010
    #14
  15. solowmodel

    solowmodel Formula Junior

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    I quite like it. A lot better than many other car adverts that I've seen recently.

    Although it kind of reminded me of the narrated Porsche videos.
     
    solowmodel, Mar 30, 2010
    #15
  16. Carnut

    Carnut F1 Rookie

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    I have a soft spot for BMW's (I think I've owned about 25 of them), and yes they might not be the best looking cars anymore, but for me at least they do what they are supposed to. When I was married, wife always had a sedan, no longer married, so sedan is not here anymore, so last weekend I picked up a 07 550, paid less than half of original sticker, CPO, and it drives and looks like it is brand new. Now of course I am in the process of changing things (as always), but it is a great car, at a great price.
     
    Carnut, Mar 30, 2010
    #16

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