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Does the factory like civilians?

Discussion in 'Ferrari Discussion (not model specific)' started by cbstd, Sep 28, 2007.

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  1. cbstd

    cbstd Formula Junior

    Dec 24, 2003
    301
    Los Angeles
    #1 cbstd, Sep 28, 2007
    By that, I mean does the factory realy care about non-racing Ferrari owners? I know that the factory embraces the money the Tifosi spends on trinkets and street car sales fuels the racing program. But does the factory market the street cars and license the logo strcitly to keep the racing fires burning? And does the factory see non-racing owners as something to tolerate while draining their wallets.

    Scott
     
  2. tifosi12

    tifosi12 Four Time F1 World Champ
    Lifetime Rossa Owner

    Oct 3, 2002
    49,759
    @ the wheel
    Full Name:
    Andreas
    #2 tifosi12, Sep 28, 2007
    That view was how Enzo saw it. I think by now it is the other way around: Ferrari's first purpose is to build and sell road cars. The racing department is here to do the marketing. Only.
     

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