Ferrari heading to Soho (NYC) after signing lease at 92 Prince St. | FerrariChat

Ferrari heading to Soho (NYC) after signing lease at 92 Prince St.

Discussion in 'Ferrari Discussion (not model specific)' started by NYC Fred, Feb 25, 2024.

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  1. NYC Fred

    NYC Fred F1 World Champ
    Silver Subscribed

    Sep 28, 2010
    16,125
    Fort Lauderdale, FL
    Full Name:
    Fred C
    Retail sources tell us that the legendary Italian automaker has signed a lease at Marx Realty’s 92 Prince St., which is currently home to a large Nespresso coffee bar.
    The two-story space has about 3,700 square feet.

    It wasn’t immediately known whether the Soho deal would affect Ferrari’s current showroom at 410 Park Ave or whether the store would sell cars or Ferrari-branded apparel and accessories.

    https://nypost.com/2024/02/25/business/ferrari-heading-to-soho-after-signing-lease-at-92-prince-st?utm_source=gmail&utm_campaign=android_nyp
     
  2. dera

    dera Formula Junior

    Oct 7, 2023
    344
    Charlotte, NC
    Full Name:
    Mikko
    I bet it's similar to the Miami store. Would make sense in that neighborhood.
     

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