When I bought My 348 TS (red/crema ) from The Ferrari Centre in the UK, they had 7K miles 348 TS for sale on consignment at the same time that was red/tan, the price of which was almost twice the price of the car I bought with 47K miles on it. Talking to the sales guys, they said that a lot of buyers were being put off the car, partly due to it being priced very highly (over-priced in their opinion but the seller refused to lower the price), partly due to the fact that having been in storage for a lot of years, it needed a whole host of parts replacing (which the seller wasn't prepared to do to make a sale easier), and partly due to the fact that it had a tan interior. They said: "If we were in the USA then the tan interior wouldn't be a problem as they seem to love them, but here in the UK, tan interiors can be hard to sell as very few people seem to like them!"
When I bought mine, I don't know that a black interior would have swayed me one way or another. I do recall when climbing into what became my car, settling into the tan seats, thinking to myself, "Now THIS is what I'm talking about!" With the tan interior, it checked every box for me. Yeah, it's probably an American thing. Also, I already have a red Italian open car with black leather interior, so my 348 made for a nice change. As for this particular car's pricing, who knows? I'd like to hope it will be the average asking price for our cars in about 10-15 years
And in America with our cheap red/tan Ferraris, we like our cheap nights out. Well, I do, anyway. Image Unavailable, Please Login
Most non-owners don't understand that Ferrari is more than just cars-- it's a lifestyle. Haute cuisine and glittering entertainment are all part of the deal. I just wish I could afford KFC-- that stuff is spendy.
From what I've seen in my 348 SN collecting crema is the most popular colo(u)r in the UK, while black is more popular on the Continent. Neither are as dominate as tan is in the US but taken together crema and black seem at least as popular across the pond as tan is in the States. Interesting. I think of black as hiding its age the best, with that trait diminishing as the color lightens. Black doesn't show dirt and stains as readily and it strikes me as easier to patch scuffed areas without them being so obvious.
I took a look on a german site (mobile.de) to see a couple of 355 and 348 prices. Am i the only one who find a little bit expensive the 348s at the moment?
Don't be surprised these cars don't dip back down anytime soon. I would include the Mondial too in that mix. My .02
