Jaguar and Land-Rover for sale (again!) | FerrariChat
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Jaguar and Land-Rover for sale (again!)

Discussion in 'British' started by william, Jun 13, 2007.

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  1. william

    william Two Time F1 World Champ
    Silver Subscribed

    Jun 3, 2006
    27,703
    #1 william, Jun 13, 2007
    Rumours here in the UK is that the sale of Aston Martin hasn't been enough to make any impact in Ford's financial problems, and that they are reconsidering once more to sell Jaguar and Land-Rover together.

    Apparently, for technical reasons -they share platforms?, the 2 companies have to be sold as one entity to be attractive.

    Strangely Land-Rover has reported increasing profits lately, while Jaguar has suffered more loses. The Jaguar X type is largely blamed for the make's poor image and substential loses.

    The business press says that the purchase is unlikely to attract another carmaker (why?), and there is a cloud over the 2 brands' future if they can't find a buyer other than an asset stripper.

    Watch for these Chinese!!! LOL
     
  2. TrentS

    TrentS Formula Junior

    Nov 22, 2005
    789
    South Florida
    #2 TrentS, Jun 13, 2007
  3. writerguy

    writerguy F1 Veteran

    Sep 30, 2003
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    NewRotic
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    Otto
    #3 writerguy, Jun 13, 2007
    The only thing that will save FORD is not selling these units but selling the stinking family out of the business to a private equity firm. The family has to go and they are the only ones who have any say in voting. (Class A share are only voting shares and are owned by Ford Family, foundations for the ford family, Firestone family, foundations for the firestone family and very few others) none of these shares have changed hands in 50 years

    Not one of them has any clue about the business any more.
    The company is falling in upon itself.
     
  4. Dino Martini

    Dino Martini F1 Rookie

    Dec 21, 2004
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    Calgary Alberta
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    Martin
    #4 Dino Martini, Jun 14, 2007
    Why doesnt Ford get rid of Mercury? I have not seen one new Mercury on the road. Ford should fase out Mercury and then place their luxury efforts all on Lincoln.

    It would be funny if BMW bought Land Rover again..
     
  5. Bullfighter

    Bullfighter Two Time F1 World Champ
    Lifetime Rossa Owner

    Jan 26, 2005
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    Jon
    #5 Bullfighter, Jun 14, 2007
    I agree, although based on how the Porsche/Piech family has prospered in Germany it seems that a car-savvy family can succeed.

    +1. Mercury is Ford's Oldsmobile. What do they make again?
     

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