Porsche dealer - "I got it wrong with the buy one get one free card". | FerrariChat
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Porsche dealer - "I got it wrong with the buy one get one free card".

Discussion in 'Porsche' started by tjacoby, Mar 22, 2007.

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  1. tjacoby

    tjacoby F1 Rookie

    Nov 1, 2003
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    tj
    #1 tjacoby, Mar 22, 2007
    Maybe Porsche sales guys need a grade five education?



    http://www.stuffed.co.nz/index.php?option=com_content&task=view&id=265&Itemid=29

    Friday, 23 February 2007
    Glen Fergusson - Sales and Marketing manager for a brand new Californian Porsche dealer. Has lost his job and faces possible legal proceedings as the company strives to reclaim the costs of the 18 Porches given away free under Glen's Opening day "buy one get one free promotion" "I admit I didn't really do the numbers properly on this one" said Glen who told reporters that he had "seen the concept work really well for coffee stores" and in terms of numbers you could argue that Glen's campaign worked. As the new Porsche dealer sold 18 Porches in the first hour of the store opening.

    It took the head office a full hour to realise what was going on and subsequently shut the store.

    Local man Bruce Stepper took out a second mortgage on his home after getting a promotional flyer in his mailbox. "I am ecstatic - I brought a shiny red Porsche today, got another one free and I have sold just sold it on EBay, all up I end up getting a Porsche 911 for $5000"

    Jane Cameron was arguably even more entrepreneurial. The local Janitor purchased a Porsche using the dealers "no deposit finance plan for low income earners", sold both cars, paid off the finance account and walked away with $120,000 profit. The finance plan was another one of Glen's initiatives that has now been cancelled.

    A red faced Glen stated "I have never really been too good at Math and I was sure the whole time we were making money - I was initially blown away by the amount of cars we were selling in that first hour. I had seen the "buy one get one free card" work extremely well for the new coffee shop down the road and thought what a great idea I will try it here."

    National spokesman for the dealership chain was quoted as saying "We are just glad that the idiot didn’t have time to run with his 'test drive 5 cars, get one free loyalty stamp card' campaign.
     
  2. SrfCity

    SrfCity F1 World Champ

    Nov 1, 2003
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    #2 SrfCity, Mar 22, 2007
    Why no specifics? Sounds like an urban myth.
     
  3. 1_can_dream

    1_can_dream F1 Veteran

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    #3 1_can_dream, Mar 22, 2007
    This story can't be true...can the head person at a car dealership really be that retarded?
     
  4. ZINGARA 250GTL

    ZINGARA 250GTL F1 World Champ
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    #4 ZINGARA 250GTL, Mar 22, 2007
    Considering the horrible quality issues and dealer treatment I had with the only Porsche I ever owned, Absolutely!
     
  5. ryalex

    ryalex Two Time F1 World Champ
    Consultant Owner

    Aug 6, 2003
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    #5 ryalex, Mar 22, 2007
    They would have said the city and the name of the dealership in a real news story. And the PR person wouldn't have called their own employee an idiot.
     
  6. the_jay

    the_jay Formula 3

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    #6 the_jay, Mar 22, 2007
    That would have been nice.
     
  7. JaguarXJ6

    JaguarXJ6 F1 Veteran

    Feb 12, 2003
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    #7 JaguarXJ6, Mar 22, 2007
    It's false. The article started with marketing to get Porsche on the brain this morning. Nothing more.
     
  8. Modenafan

    Modenafan F1 World Champ
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    Dec 19, 2004
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    #8 Modenafan, Mar 22, 2007
    This is no big deal, Ferrari does almost the same thing. Pay double and get one car. :D
     
  9. M3-ADDICT

    M3-ADDICT Formula Junior

    Aug 13, 2006
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    #9 M3-ADDICT, Mar 22, 2007
    Reverse Psychology always works.
     
  10. tjacoby

    tjacoby F1 Rookie

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    #10 tjacoby, Mar 22, 2007
  11. dmeyer

    dmeyer Formula Junior

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    #11 dmeyer, Mar 22, 2007
    LOL, seems legit to me, the only thing I'm surprised about is that NBC didn't lead with this story tonight, it's clearly more important than John Kerry or Darfur, lets get our priorities straight.
     
  12. Kds

    Kds F1 World Champ

    May 1, 2003
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    #12 Kds, Mar 22, 2007
    That was a long flight back from NZ.......even in first class........and the stewardess.......err.......juice pusher I did in the toilet......well I tell yah.....
     
  13. Rifledriver

    Rifledriver Three Time F1 World Champ

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    #13 Rifledriver, Mar 22, 2007
    Without question.

    Some have less smarts than the lot boy.
     
  14. Waldoonay

    Waldoonay Formula Junior

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    #14 Waldoonay, Mar 22, 2007
    I highly doubt this is true, but if it is, then I should have bought a new 911. :(
     

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