Porsche sales down 45% in Sept? Ouch | FerrariChat

Porsche sales down 45% in Sept? Ouch

Discussion in 'Porsche' started by VTChris, Oct 13, 2008.

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  1. VTChris

    VTChris F1 World Champ

    Aug 21, 2005
    13,259
    #1 VTChris, Oct 13, 2008
    Last edited by a moderator: Sep 7, 2017
    Someone just sent me this link.

    http://www.theautochannel.com/news/2008/10/01/144475.html

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    ATLANTA, GA. Oct. 1, 2008 - Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars and Cayenne SUVs in the United States, today announced September sales of 1,458 in the United States compared to last year's record-breaking September total of 2,641, a decrease of 45%.

    For the nine months of calendar year 2008, Porsche sales are now 21,076 vs. 26,278 over the same period in 2007.

    Total Cayenne sales, while still ahead of last year’s year-to-date sales by one percent were 747 for September; down 22 percent over the same period last year. In September, Porsche recorded total sports car sales of 711. The new-generation 911 made its debut at U.S. dealerships on September 25 and saw robust sales of 347 units in its first week.

    "This month’s industry results have confirmed our belief that the economy and its effect on luxury brands such as Porsche is not a temporary one and that the sales landscape has changed for the foreseeable future," said Detlev von Platen, President and CEO of Porsche Cars North America, Inc.

    “Right now, our paramount priority is to protect the integrity of our brand and the value of our products, and this means reaffirming our policy of refraining from incentive driven volume,” von Platen continued. “Unfortunately, the market squeeze has seen even the best brands relent to incentives. Porsche has not and will not; instead, we will align our inventory and sales objective to a level that realistically reflects current demand. This will see us well prepared once the economy picks up speed again.”

    Dealers sold 478 Porsche Approved Certified Pre-Owned cars in September vs. 486 for the same period last year.


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  2. jk0001

    jk0001 F1 Veteran

    Oct 18, 2005
    6,706
    Sun Coast
    Full Name:
    Jim
    why buy a 2008 when you can order a 2009 with direct injection? Watch the end of year sales!
     
  3. jimpo1

    jimpo1 Two Time F1 World Champ
    Owner Silver Subscribed

    Jul 30, 2001
    24,904
    Dallas, TX
    Full Name:
    Jim E
    Good time to buy a Cayman!
     

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