Question (contest!): Attention, Interest, Desire...

Help please! I'm being asked to complete the following "7 Steps to the Psychology of Buying" and am free to use any means at my disposal:

1. Attention
2. Interest
3. Desire
4. ?
5. ?
6. ?
7. Action

Now, I'm familiar with AIDA (Attention, Interest, Desire, Action) and a little research reveals that sometimes Decision, Confidence, Conviction and even Commitment are added before Action, but I can find no clear use of seven steps that fit the above example. In fact, many of the five or six step solutions I've found include Satisfaction as the final step, yet the answer I'm looking for MUST end in "Action."

Is anyone here familiar with this? In fact, we're all car people, right? I'll buy and ship a copy of this book (very cool book, by the way) to whomever solves this first (answer must be approved by the person who has challenged me with finding a solution):

http://www.amazon.com/gp/product/0878466851/qid=1151761101/sr=1-1/ref=sr_1_1/102-5117076-3660158?s=books&v=glance&n=283155

 

I don't know if this will help, but here's a chart showing the evolution of the AIDA concept:

http://www.ciadvertising.org/SA/spring_03/382J/seyda/project1/effect_models1.html

 

Thanks, but he uses the standard (and widely known) "AIDA."

 

Is this from any particular source or just something you've come up with on your own?

 

Best one yet!

 

Got another piece to the puzzle. Now it's:

1. Attention
2. Interest
3. Desire
4. ?
5. ?
6. Confidence
7. Action

 

Turns out the correct answer was:

1. Attention
2. Interest
3. Desire
4. Conflict
5. Justification
6. Confidence
7. Action

 

Luckily, in my case, X = 1. In your case, however...