This is a disgrace!

What's disgraceful about it? Ferrari is already so engrossed in marketing, that theme parks and the like are no suprise. As to the Mid-East connection, it's probably, per capita, the best customer base in the world. That is, if you only count sheiks.

 

Thats a great idea!

 

I know where my new vacation spot is going to be!!!!!!!!!!!!!

 

I KNEW there was a reason AstroWorld closed last month!

They are gonna MOVE the Texas Cyclone rollercoaster and rework it using scrap 550s..........!!!!!!!!!!!

Money talks bro, and you send them some every time we tank up the gas!

 

This could have the potential to be pretty funny, though. could you imagine a theme park filled with people wearing licensed Ferrari mechandise? It's enough to make you go buy a Lambo!

 

I knew you'd see my point!

I can see the Swing Ride, going 'round and 'round, with leather Daytona seats in it......

Lots of opportunity there! LOL!

 

I'm afraid it's the F1 influence showing....they can build an entire new facility instead of using time honored venues in the US or UK........sad, I know but reality.......

 

Ahh.....a theme park with theme parking, had to happen.

With 20% of the world’s oil reserves almost under the race track I can sort of see the logic for this example of marketing gone mad.

 

I'm only gonna go if I can have shields on my roller coaster car. Otherwise, forget it.
Sheesh! talk about 'Ferrari lifestyle'!
Aside: Bubba, that Daytona seat comment is way good.

 

Us "Wide Spread Attention Giftedness" guys are ALWAYS thinking outside the box.........

Plus they just closed Houston Texas' park, land underneath got too valuable, so the surplus equipment concept was right there!!!

Then, there was the recent Texas Monthly article about the State Fair ferris wheel malfunction and fatality (long ago) so it was just all "in there"...bubbling along..

I personally can't generate much outrage over Ferrari branding anymore.......I can remember when they just made cool cars and the rare jacket or hat.

 

turning Ferrari into a brand name for marketing purposes would hurt, rather than help. What long term Ferrari lover wants a Ferrari Walmart?

 

hmmmm the way i see it is, ferrari lovers get over it, this will prolong ferraris success, if you dont want the ferrari name to be widespread like this, too bad......

 

Hard to imagine enough people making the place a success. Theme parks require a huge amount of traffic to make it profitable. Even Disney has gone downhill in the last few years because of decreased attendance. Less maintenance, not as stirling as it once was. It would be sad to see Ferrari lose its luster by being associated with a poorly maintained theme park. At least no visitor will act surprised when one of the attractions stops working due to electrical problems!
BT

 

I agree it will have a hard time making money. I would go if I could but I don't think it'll work well.

 

There would have to be a McDonald's on-site, for me to even consider it. And I don't want any 'falafel' burger, either.

 

Do you think, with all the extra money they'll be making from this, that they'll begin manufacturing some of the old, impossible to find parts again? That would be nice...

 

If bettering the brand was an issue they would work all the kinks out of the cars before they shipped the first unit, not five years into a model.

 

I hear the little kids over there are already on a 5 year waiting list for the Ferrari merry-go-round.

 

I'll bet the roller coaster is fast as hell.......an Enzo roller coaster?

 

LoL I think its funny.

They cant be serious.

 

I believe Dubai has no oil.

 

I could swear I heard about this project being built in Dubai a few months back; why they've chosen to build it in Abu Dhabi instead is a bit of a mystery.

For anyone who actually is thinking of visiting this place if and when it's finished, a little advice:

1)Wait until you read that it is in fact open before you book a flight. Not opening soon, or opening on a certain date. Projects run late here, and more so in Abu Dhabi than Dubai.

B) When you come, fly into Dubai and make a day trip to Abu Dhabi to visit. While you can just about have a nice week or two in Dubai, Abu Dhabi is a hole and overnight is too long to stay there. Best of all is to make the UAE a stopover on the way to someplace really nice like the Maldives.

And yes, if you come, come in the short window between the time it opens and the time it goes to pieces from lack of maintenance. Hard to judge, because when it first opens half the park will not be finished, and a year after it opens half the park will be closed down for maintenance that will never happen. And of course you won't be told in either case until you have bought your ticket and are through the gate.

You have been warned.

edit to add: No Dubai doesn't have oil, Abu Dhabi has all the oil, but according to the BBC special I saw last week Dubai is the fastest growing city in the world. It's really the ONLY place in the region to live, or was until they doubled the price of everything over the past year. I've ben here 9 years, and my wife has been here since 1983. Still a nice place to live, but not as nice as it used to be. More crowded and expensive now.